I am not a BMW fan anymore.
Their cars are still amazing, but I now have two main problems with them:
- Reliability : I have been in contact with so many X3 and X5 owners that experimented stories similar to mine, that I came to the conclusion that these cars are too fragile. Their lack of reliability makes me doubt that I will look for another BMW.
- BMW France Client service : my experience with BMW France (and with BMW Velizy in particular) has been awful:
- They push back systematically each client requests, even when their responsibility is blatant (see my reparation story #2 above)
- they clearly do not have “client satisfaction” as ultimate objective, but rather post-sales revenue maximization
- Their opaque management of BMW France contribution to reparations expenses makes me doubt how they manage this budget (as explained above in three occasions they sent me a check that was 10% lower than what BMW France proposed).
Few month ago, I was planning to buy a new one. BMW France could have offer me a deal for a new car to solve my last issue and close the case. I made it explicit to their post sales service, on the phone and in writing, before BMW France refused to provide a contribution to reparation #5. They have never responded to this request. This gives you a measure of how bad is their client service; they do not even follow up on new sales opportunities.
I hope this page provides you a clear picture of why you should be very careful before to buy a BMW in France.